We created an engaging environment that showcased the Alexa / Amazon ecosystem proposition through 3P partners to deepen existing commitments and to reach new partners and audiences. The experience we designed accommodated the distinct needs of all audiences.
The space is divided into two sections. The front half is for the public and the back half is for the partner meeting spaces. While the look & feel must be carried throughout, these two spaces served two different purposes.
Mood board for style treatments
As an Art director, I was responsible for the look and feel of the space. I supplied graphics that worked seamlessly with the furniture and space design to create the eye-catching, playful style to meet the client's needs.
The back half of the space was built for meeting rooms. The challenge came with the production of the papercraft visual concept, where both 3-dimensional and 2-dimensional elements came together. We successfully completed the task by working closely with the production team.
Renderings by Jennifer Kasick